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Calvin and Hobbes

Thursday, August 27, 1992

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I wish my shirt had a logo or a product on it. A good shirt turns the wearer into a walking corporate billboard! It says to the world, 'My identity is so wrapped up in what I buy that I paid the COMPANY to advertise its products!' You'd admit that? Oh sure, endorsing products is the American way to express individuality. Calvin wishes his shirt had a logo on it. He says a good shirt turns the wearer into a walking billboard. It says the wearer pays to advertise the company's products.

Calvin says endorsing products is the American way to express individuality.

By Bill Watterson
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